Nonprofit CRM Comparison (2026): Pricing at Every Database Size
Nonprofit CRM pricing compared, in short: at 5,000 donor records, Little Green Light costs $60 a month, Givebutter Plus $179 a month (billed annually) and Keela $316 a month (billed annually); Neon CRM starts at $99 and Bloomerang at $125 a month, and both price above that by quote. Zeffy is free, CiviCRM's hosted Spark plan is $15 a month to 5,000 contacts, and Salesforce gives eligible nonprofits 10 Nonprofit Cloud licences free. Most nonprofit CRMs include unlimited users.
This is the side-by-side comparison: what each nonprofit CRM charges and on what basis, what it costs at 1,000 to 25,000 records, and how the market divides into segments. To choose by fit rather than price, read the best CRM for nonprofits. Both sit in our CRM and sales tool pricing hub.
Key takeaways
- Nonprofit CRMs rarely charge per seat. They price on records, contacts or annual revenue, and usually include unlimited users.
- Cheapest full donor CRM: Little Green Light, $45 to $135 a month up to 50,000 records.
- Fastest-rising price: contact-priced tools such as Keela and Givebutter Plus climb steeply as the list grows.
- Quote-only: DonorPerfect, Virtuous, Raiser's Edge NXT, eTapestry and every grantmaking platform we checked.
- Implementation can cost more than the licence on Salesforce and enterprise systems.
Disclosure: published by Scalry, which is not a nonprofit CRM and is not priced in this comparison.
How is nonprofit CRM software priced?
Nonprofit CRM software is priced on one of four bases, and the basis matters more than the starting price because it decides how your bill grows.
| Pricing basis | Vendors | Your bill grows when | Watch for |
|---|---|---|---|
| Records or contacts | Little Green Light, Bloomerang, Keela, Givebutter Plus | Your database grows | Old, lapsed records still count; clean before you buy |
| Organisation revenue | Neon CRM, Virtuous | Your income grows | Bands are not always published |
| Per user | Salesforce Nonprofit Cloud, Microsoft Dynamics 365 | Staff and volunteers need logins | Admin and partner costs on top |
| Free or fee-funded | Zeffy, Givebutter free, Donorbox Standard | You raise more (percentage fees) or never (tips) | Platform fees, tip prompts |
What does each nonprofit CRM cost?
| CRM | Published US price | Billing | Users |
|---|---|---|---|
| Little Green Light | $45 (2,500 records), $60 (5,000), $75 (10,000), $90 (20,000), $105 (30,000) … $135 (50,000) a month | Monthly; 10% off paid 12 months ahead | Unlimited |
| Bloomerang | CRM from $125/mo; Fundraising $40/mo with CRM; Volunteer $119/mo | Annual | Unlimited |
| Neon CRM | From $99/mo; memberships +10%, volunteers +10%, events +20% | Not stated | Unlimited |
| Keela | $164 (1,000 contacts), $243 (2,500), $316 (5,000), $379 (7,500), $438 (10,000) a month; custom above | Annual (monthly billing costs more) | Not limited on the page |
| Givebutter | Free; Plus $29 (under 250 contacts) to $279 (10,000) a month | Annual (monthly costs more) | Unlimited |
| Zeffy | $0 | — | Not limited on the page |
| Donorbox | Standard $0 + 2.95–3.95% fee; Pro $150/mo + 1.75–2% | Monthly | 5 (Standard), 10 (Pro) |
| CiviCRM (Spark hosting) | Starter $15 (5,000 contacts), Pro $50 (10,000 contacts) a month | Monthly | Unlimited |
| Salesforce Nonprofit Cloud | 10 Core licences free; then $70 / $125 / $285 per user per month | Annual contract | Per user |
| DonorPerfect | Quote (Core, Plus, Pro) | — | — |
| Virtuous, Raiser's Edge NXT, eTapestry | Quote | — | — |
US list prices on each vendor's pricing page, checked 27 October 2026, without promotions. Bloomerang does not say how many records its starting price covers. Keela's page does not label its billing columns; a third-party read of the page confirms the lower figure is annual. Third-party sites quote conflicting DonorPerfect figures, so we do not repeat them.
What does a nonprofit CRM cost at your database size?
Monthly list price at five database sizes. Records and contacts are treated as equivalent here; check how each vendor counts households and organisations.
| CRM | 1,000 | 2,500 | 5,000 | 10,000 | 25,000 |
|---|---|---|---|---|---|
| Zeffy | $0 | $0 | $0 | $0 | $0 |
| CiviCRM Spark | $15 | $15 | $15 | $50 | Not published |
| Little Green Light | $45 | $45 | $60 | $75 | $105 |
| Givebutter Plus (annual) | $79 | $129 | $179 | $279 | Custom |
| Neon CRM | From $99 (by revenue) | From $99 | From $99 | From $99 | From $99 |
| Bloomerang | From $125 | Quote | Quote | Quote | Quote |
| Keela (annual) | $164 | $243 | $316 | $438 | Custom |
A year at 5,000 records therefore runs from $0 (Zeffy) and $180 (CiviCRM Spark hosting, before setup help) to $720 on Little Green Light, $2,148 on Givebutter Plus and $3,792 on Keela. Neon CRM starts at $1,188 a year and Bloomerang's CRM at $1,500.
What does year one really cost? A worked example
Take a nonprofit with 5,000 donor records, three staff who need logins, and $100,000 a year raised online in 1,000 card gifts. Here is year one on three common setups, at list price and before onboarding quotes.
| Setup | Software / yr | Online-giving fees / yr | Year one |
|---|---|---|---|
| Little Green Light + its card processor | $720 | About $2,500 (2.2% + 30¢) | About $3,220 |
| Little Green Light + Zeffy for giving | $720 | $0 (tip-funded) | About $720 |
| Neon CRM (entry tier) + Neon payments | From $1,188 | Not published | From $1,188 + fees |
| Bloomerang CRM + Fundraising | From $1,980 | Not published | From $1,980 + fees |
| Keela (annual) | $3,792 | Depends on processor | $3,792 + fees |
The pattern holds at most sizes: a records-priced donor CRM plus a low-fee giving tool is the cheapest serious setup, and the all-in-one platforms cost more but remove a sync. Whether that is worth it depends on how much staff time the sync would take. Bloomerang and Neon publish only starting prices, so get a written quote at your record count and revenue before comparing. Processing figures use the starting rates vendors publish; card mix and donor fee coverage change the total.
Which costs are not on the pricing page?
- Payment processing and platform fees on online gifts, often the largest cost after the subscription; see the worked example in fundraising CRMs and giving platforms.
- Onboarding and migration, usually quoted separately by Bloomerang, Neon, DonorPerfect and enterprise vendors.
- Add-on modules: Neon's events (+20%) and memberships (+10%), Bloomerang Volunteer ($119 a month), Keela's premium support (from $200 a month).
- Admin time or a partner for Salesforce and CiviCRM.
- Multi-year contracts: ask whether the first term is one or two years before you sign.
Which nonprofit CRMs have nonprofit discounts?
| Vendor | Published offer |
|---|---|
| Salesforce | 10 Nonprofit Cloud Core licences free (Power of Us); discounts on more |
| HubSpot | 40% off new Professional or Enterprise products on an annual term; Starter excluded |
| Zoho | One-time $5,000 credit covering 50% of each purchase, valid five years |
| Microsoft | Nonprofit pricing on Microsoft 365 and Dynamics 365 |
| Nonprofit-only vendors | Prices are already nonprofit prices; ask about multi-year and migration terms |
How is the nonprofit CRM market divided?
The nonprofit CRM platform market falls into five segments. We do not quote market-size estimates because we cannot verify them; the segments are what matter for a shortlist.
| Segment | Typical buyer | Vendors |
|---|---|---|
| Enterprise platforms | Large charities, universities, hospitals | Salesforce Nonprofit Cloud, Blackbaud Raiser's Edge NXT, Microsoft Dynamics 365 via partners |
| Mid-market donor CRMs | Development teams of 3–20 | Bloomerang, DonorPerfect, Neon CRM, Virtuous, Blackbaud eTapestry |
| Small-shop donor CRMs | One- or two-person development teams | Little Green Light, Keela |
| Giving platforms with a CRM | Event and online-giving-led organisations | Givebutter, Zeffy, Donorbox |
| Open source | Technical teams | CiviCRM |
Large organisations comparing enterprise platforms should read the best CRM for large nonprofits, which covers migration and permissions. To understand what you are paying for, start with what a donor CRM should do, and for general CRM price models see how CRM pricing works.
How to compare nonprofit CRM prices fairly
- Clean the database first. Records-based pricing charges for lapsed and duplicate records.
- Price at next year's size, not today's.
- Add online-giving fees to the subscription for a true annual cost.
- Get onboarding and migration in writing, with what history moves.
- Check monthly vs annual billing; several vendors show annual prices first.
Frequently asked questions
What is the cheapest nonprofit CRM?
Zeffy is free, funded by optional donor tips, and CiviCRM is free software with hosted plans from $15 a month. For a full donor CRM, Little Green Light is the cheapest we found at $45 a month for up to 2,500 records, with unlimited users.
How much does Bloomerang cost?
Bloomerang's CRM starts at $125 a month billed annually, priced by the number of records, with unlimited users. Fundraising adds $40 a month and Volunteer is $119 a month. Larger databases are quoted.
How much does Little Green Light cost?
$45 a month for up to 2,500 records, $60 up to 5,000, $75 up to 10,000 and $90 up to 20,000, rising $15 per extra band, with 10% off for prepaying 12 months. Users are unlimited.
Is Salesforce free for nonprofits?
Eligible nonprofits get 10 Nonprofit Cloud Core licences at no cost through Power of Us. Further users cost $70 to $285 per user per month on an annual contract, and setup usually needs an admin or partner.
Why do nonprofit CRMs price by records instead of users?
Because nonprofits often have many occasional users — volunteers, board members, part-time staff — and per-seat pricing would penalise that. Records and revenue track the organisation's size more fairly.
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