Zoho CRM Pricing (2026): Every Edition, Free Plan Limits and Storage
Zoho CRM pricing, in short: the Free edition covers up to 3 users and 5,000 records. Paid editions cost $14 (Standard), $23 (Professional), $40 (Enterprise) and $52 (Ultimate) per user per month billed annually, or $20, $35, $50 and $65 billed monthly. Every paid edition has a 15-day free trial.
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Zoho CRM is one of the cheapest full CRMs per seat, but the edition you need depends on limits that are easy to miss: record storage, custom fields, email sends a day and which edition first includes a feature such as Blueprint or inventory. This guide lists the prices, the Free edition's limits and what each step up buys.
Key takeaways
- Annual billing: Standard $14, Professional $23, Enterprise $40, Ultimate $52 per user per month.
- Monthly billing: $20, $35, $50 and $65. Zoho says annual saves up to 34%.
- Free edition: 3 users, 5,000 records (10 MB of data storage), 1 GB of file storage, 10 email templates and workflow rules.
- Data storage: 100,000 records on Standard; about 5 million (10 GB) from Professional up.
- Extras: file storage $4.60 a month per 5 GB; data storage $4 per 100 MB on Professional and above.
- Trial: 15 days.
How much does Zoho CRM cost per user?
Zoho CRM costs $14 to $52 per user per month billed annually, or $20 to $65 billed monthly, across four paid editions. Every user needs a licence, so a five-person team pays five times the figure below.
| Edition | Annual billing | Monthly billing | Per user per year (annual) | Zoho's label |
|---|---|---|---|---|
| Free | $0 (up to 3 users) | $0 | $0 | Starter kit |
| Standard | $14/user/mo | $20/user/mo | $168 | Beginner-friendly |
| Professional | $23/user/mo | $35/user/mo | $276 | Automation and AI |
| Enterprise | $40/user/mo | $50/user/mo | $480 | Deep customizability |
| Ultimate | $52/user/mo | $65/user/mo | $624 | Bespoke solutions |
Prices checked on Zoho's own pricing page and edition comparison page on 26 October 2026, in US dollars, excluding local taxes. The comparison page carries an older “last updated” date, though its prices matched the pricing page that day — confirm limits with Zoho before you buy.
The annual discount is not the same on every edition. It is about 30% on Standard ($14 against $20) and 34% on Professional ($23 against $35), but only 20% on Enterprise and Ultimate. Zoho also notes that local taxes such as VAT and GST are charged on top.
What are the Zoho CRM Free edition limits?
Zoho CRM's Free edition is free forever for up to 3 users, with 5,000 records (10 MB of data storage) and 1 GB of file storage for the organisation. It includes leads, contacts, accounts, deals, workflow rules, standard reports and the mobile app, but not mass email, multiple pipelines or custom reports.
| Limit | Free edition | Standard |
|---|---|---|
| Users | Up to 3 | Paid per user |
| Data storage | 5,000 records (10 MB) | 100,000 records (200 MB) |
| File storage | 1 GB per org | 1 GB per org + 512 MB per user |
| Email templates | 10 | 100 |
| Email notifications from workflows | 50 per user, 150 a day max | 100 per user, 5,000 a day max |
| Custom list views | 5 per module | 50 per module |
| Web-to-lead forms | 1 per module | 5 per module |
| Import per batch | 1,000 records | 10,000 records |
| API | 5,000 credits a day | 100,000 credits a day |
| Mass email, multiple pipelines, forecasting | No | Yes |
| Custom reports / dashboards | No | 100 reports / 10 dashboards |
The limit most small teams reach first is 5,000 records. Leads, contacts, accounts and deals all take space, so a business importing a few thousand contacts can fill it quickly. When you hit it, the next step is Standard at $14 a user.
Unlike many free CRMs, Zoho's Free edition includes workflow rules and follow-up rules. For a team of three with a small database and no need for mass email, it can run a basic sales process at no cost.
What does each Zoho CRM edition add?
Each Zoho CRM edition adds automation depth, AI and customisation: Standard adds sales tools such as mass email and pipelines, Professional adds process automation and inventory, Enterprise adds Zia AI, custom modules and a sandbox, and Ultimate raises the limits.
- Standard ($14): mass email, multiple pipelines, sales forecasting, scoring rules, 10 custom fields per module, 100 custom reports, 10 custom dashboards, marketing campaigns and calendar booking.
- Professional ($23): 3 active Blueprints, assignment rules, SalesSignals, macros, validation rules, unlimited reports and dashboards, 155 custom fields per module, inventory (products, quotes, sales orders, invoices) and cases.
- Enterprise ($40): approval processes, Zia AI (conversational AI, data enrichment, prediction builder), 100 custom modules, sandbox, territory management, portals and 300 custom fields per module.
- Ultimate ($52): 500 custom modules, 500 custom fields per module, 100 Blueprints, more prediction models and 5 GB of org file storage.
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How much storage does Zoho CRM include?
Zoho CRM includes 100,000 records on Standard and 10 GB of data storage, roughly 5 million records, on Professional, Enterprise and Ultimate for organisations up to 200 users. File storage is separate: 1 GB per organisation plus 512 MB or 1 GB per user licence.
| Storage | Standard | Professional | Enterprise | Ultimate |
|---|---|---|---|---|
| Data storage (1–200 users) | 100,000 records | 10 GB (~5M records) | 10 GB (~5M records) | 10 GB (~5M records) |
| Extra data per user licence | — | 20 MB | 50 MB | 100 MB |
| File storage per org | 1 GB | 1 GB | 1 GB | 5 GB |
| File storage per user licence | 512 MB | 512 MB | 1 GB | 1 GB |
| Buy more file storage | $4.60/mo per 5 GB | $4.60/mo per 5 GB | $4.60/mo per 5 GB | $4.60/mo per 5 GB |
| Buy more data storage | — | $4 per 100 MB | $4 per 100 MB | $4 per 100 MB |
Above 200 users, Enterprise rises to 15 GB and Ultimate to 30 GB, and extra data storage drops to $2 per 100 MB. Paid editions include free data backups (two a month, four on Ultimate); an extra backup costs $12 a request.
What does Zoho CRM cost for a small team in year one?
A five-person team pays $840 a year for Zoho CRM Standard on annual billing, or $1,380 for Professional. Paying monthly raises those to $1,200 and $2,100.
| Team and edition | Annual billing, year one | Monthly billing, year one |
|---|---|---|
| 3 users, Free | $0 | $0 |
| 5 users, Standard | $840 | $1,200 |
| 5 users, Professional | $1,380 | $2,100 |
| 10 users, Enterprise | $4,800 | $6,000 |
These totals exclude tax, extra storage and any paid integrations. Zoho lists telephony and online meeting integrations from Standard, but the calling provider bills you separately.
Which Zoho CRM edition should you choose?
Start on Free if you have 3 or fewer users and under 5,000 records; choose Standard for mass email and pipelines; choose Professional if you need enforced sales processes, assignment rules or quotes and invoices.
- Free: up to 3 users testing a CRM on a small database.
- Standard: small teams that need mass email, more than one pipeline and forecasting.
- Professional: teams that want Blueprint processes, lead assignment and inventory.
- Enterprise and Ultimate: companies that need Zia AI, custom modules, territories and a sandbox.
How does Zoho CRM compare on price?
Zoho CRM Standard at $14 a user costs $25 less than Pipedrive Growth ($39 a seat, billed annually). Zoho's own Bigin is cheaper still, from $7 a user; see Bigin pricing for when the smaller product is enough. For Zoho against an enterprise CRM, read Zoho vs Salesforce, and for the broader picture, how much a CRM costs.
Scalry, which publishes this guide, is priced per workspace rather than per user — $29, $79 or $199 a month — and bundles cold email sequences, funnels and AI agents with the CRM. A small team that only needs a CRM will usually pay less on Zoho; the comparison is in Scalry vs Zoho.
Questions to ask before you commit
Whichever way you are leaning, these are the questions that change the answer. Work through them against your own numbers rather than anyone's feature matrix — including this one.
- How many records will you have in a year? Free stops at 5,000 and Standard at 100,000.
- Do you need Blueprint or assignment rules? Both start on Professional.
- How many custom fields per module? Standard allows only 10.
- How many workflow emails a day? Each edition caps them per user and per day.
- Annual or monthly? Annual saves 20% to 34% depending on the edition.
If you cannot answer the first three, you are not ready to choose between Scalry and Zoho yet — you are still deciding what you need, which is a cheaper problem to solve first.
Frequently asked questions
How much does Zoho CRM cost?
Zoho CRM costs $14, $23, $40 or $52 per user per month billed annually (Standard, Professional, Enterprise, Ultimate), or $20, $35, $50 and $65 billed monthly, according to its pricing page in October 2026. A Free edition covers up to 3 users.
Is Zoho CRM free?
Yes, for up to 3 users. The Free edition includes 5,000 records, 1 GB of file storage, workflow rules, standard reports and the mobile app.
How many records does Zoho CRM Free allow?
5,000 records, or 10 MB of data storage. Standard raises this to 100,000 records and Professional to 10 GB, about 5 million records.
Does Zoho CRM have a free trial?
Yes. Zoho's sign-up page offers a 15-day free trial of the paid editions.
What is the difference between Zoho CRM Standard and Professional?
Professional ($23) adds Blueprint, assignment rules, SalesSignals, validation rules, unlimited reports, 155 custom fields per module and inventory with quotes and invoices. Standard ($14) has 10 custom fields per module and 100 reports.
Is Zoho CRM cheaper than Pipedrive?
Yes, at the comparable tiers. Zoho CRM Standard is $14 a user and Professional $23, against Pipedrive Growth at $39 and Premium at $59 a seat, all billed annually.
If you want outreach and funnels in the same place as the pipeline, Scalry's CRM is described on the CRM and pipeline page.
Count your records and your users before choosing a Zoho edition — those two numbers decide whether Free is enough. You can rebuild one real campaign inside Scalry before moving anything else.
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